Eneve and BEAT Cycling Club join forces in a new partnership

Press Release
Utrecht, 21 January 2026

Utrecht, The Netherlands - Eneve and BEAT Cycling Club have entered into a partnership in which sport, energy and community take center stage. Through this partnership, both organizations commit to a shared ambition focused on innovation, sustainability and bringing people together.

Within the partnership, the focus lies on activating Eneve’s customers and employees through sportive and content driven events. Eneve will also be visible on the official kit of the professional team.

Eneve was formed through the merger of Ecedo, Energy21, Gridhub and Jules and supports organizations in gaining control over energy consumption, costs and forecasting. BEAT Cycling Club is a Dutch cycling club with a UCI Continental Team and a strong focus on community and an inclusive approach to professional cycling.

Tom Krikke, CFO of Eneve

“At Eneve, everything is about the flow - in our energy, in the way we collaborate and operate. In BEAT, we found a partner that shares this mindset. This partnership enables us to connect customers and colleagues in a different way, beyond day-to-day business, while staying fully aligned with who we are and what we stand for.”

Geert Broekhuizen, CEO of BEAT Cycling Club

“Eneve is a very strong fit for BEAT, both in content and culture. Both organizations operate in complex environments where decision making, timing and collaboration are crucial. Eneve’s conscious choice for a partnership built around real interaction and community perfectly aligns with how we approach cycling and our club.”

''With this partnership, Eneve strengthens its position as an independent orchestrator in the energy transition, while BEAT continues to expand its network of partners who look beyond traditional sponsorship.''

Press contact

Melis Karabulut - Senior Marketing Manager

marketing@eneve.com | +31639822128